We are no longer “making way” for millennials – we are literally creating space for them. As in precious, expensive real estate allocated for their consumption. As well we should. […]
Facebook Ads and How They Work
Whether you find them obnoxious or not, advertisements are scattered throughout the many webpages of our virtual world. Arguably the most popular social networking site (boasting about 1.5 billion users), […]
What Stop Are Your Clients Getting Off?
I am proud to be the president of strata-climbing, straight-shooting marketing agency. Like every other business with a dream and people willing to put in an obscene amount of work, […]
Social Media is a Journey – Don’t–Stop–Believing!
So it’s 2016, and we’re all even more entrenched personally and professionally in social media. Crazy that Facebook’s been around for over a decade now. Other giants like Instagram, SnapChat, […]
The Secret Life of Creatives
As a team, I wouldn’t say we’re slaving to a Chatbot, but there is a for sure feeling of cyborg in the air. At this point, if you’re not tuned […]
The Good, The Bad and The Ugly of a Marketing Internship
Well, we decided at long last to let our interns speak. They have been virtually sequestered in one of our conference rooms for the past semester. Heads bowed over laptops, […]
5 Social Media Platforms Your Company Should Consider
As we near the end of the first quarter, some companies are still searching for more effective ways to get their product/service out there and to expand their social media […]
The Ups And Downs of Google’s New Ad Layout For Desktop Searches
On February 19, 2016, advertisers noticed a drastic shift in desktop traffic. According to the pros at Search Engine Land, the share of traffic driven by the right-hand ad bar […]
It’s All About Connections! – Three Tips to Enhance your Relationship with Google through SEO
Did you know that 78% of people who use search engines, use Google? Google is so famous the term “googling” is an accepted verb in the Oxford English Dictionary. With […]
Is Blogging Really Worth It?
If a blog falls in a forest and no one hears it, does it make a sound? Abso-blooming-lutely! With today’s “get it done yesterday” mindset: is “blogging is really worth […]