Garbage in, garbage out. It’s the Golden Rule of databases and the subsequent result of any query searching amidst the ruins of inaccurate material. As today’s purveyor of everything there […]
Online Reviews: The Reality of Perception
The shift in power is profound. While much of the control of your business is in the hands of Google Almighty as we slave to feed that insatiable beast – […]
Tips for Handling Negative Reviews
Originally a component of public relations, reputation management has evolved in direct proportion to the expansion of digital marketing. Across social media platforms, review sites, and industry specific sites, the […]