If you’re plugged into the social media scene or at least maintain a solid Twitter presence, you’ve likely heard about our new best friend Periscope. Like any trusted ally, it […]
Alison Engelhardt
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Posts by Alison Engelhardt
What Google’s New Algorithm Change Means for Your Website
As you may or may not be aware, Google is rolling out some major, ground-breaking changes to their algorithm today. One of which will significantly impact your search ranking if […]
The Biggest Marketing Mistake You May be Making on WordPress
Online marketing is your lifeline to the outside world. When you operate a WordPress website, whether it’s for your business or personal blog, few people will see your message if […]
The Five Elements Every Business Needs to Succeed at Content Marketing
Every marketing professional knows that “Content is King.” (ahem, “Queen”) Content marketing, which literally means using content to market yourself or your business, has many advantages. By producing consistent and […]
Tips for Handling Negative Reviews
Originally a component of public relations, reputation management has evolved in direct proportion to the expansion of digital marketing. Across social media platforms, review sites, and industry specific sites, the […]
Your Guide to Social Media Sizes
Want to keep up appearances on your social media platforms? From Twitter to YouTube, use our handy guide to put your best face forward.
When Size Matters
Image is everything. So is perception. Therefore, besides: Having a strategy Offering fresh and compelling information Staying engaged with your followers central to your social media success is looking good. […]
Our Interest in Pinterest
Certainly one of our favorite social media platforms, but there’s not much doubt Pinterest is not for every business. As a marketing group, we are huge proponents of advising people […]
How To Be Your Own Best Customer
As a digital marketing company, we handle analytics and highly technical coding on a daily basis. When it comes to social media, we develop tons of bright and shiny images […]
The Math of Marketing
Beneath branding and social media engagement exists the truth of client acquisition: the numbers. Typically the most expensive component of any business model, the dollars that support a company’s procurement […]
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