The importance of localized marketing cannot be overstated, especially in the context of franchise operations. Each community has its own distinct culture, demographics, and consumer behaviors. What resonates with customers in one region may fall flat in another. By embracing localized marketing, franchise brands can transcend the limitations of one-size-fits-all approaches and truly resonate with their target audience.
Posts by Alison Engelhardt
They Sold Me a Franchise, Now What?
Becoming a franchise owner can be an exciting and rewarding journey, but it also comes with its fair share of challenges. CRUSH can help you navigate these waters.
The Death of a Sale: 5 Things to Avoid
In the world of sales, the ultimate goal is to close deals and drive revenue. However, there are certain pitfalls that can lead to the demise of a sale, causing potential customers to walk away empty-handed. It is important to remember that your greatest competitor is apathy. If you don’t fully convince your customers that […]
5 Sure-Fire Tips to Boost Your Video Content Dominance
Here are five sure-fire tips to boost your video dominance and elevate your brand’s presence.
Boosting Foot Traffic: Strategies for Franchise Owners
As a franchise owner, attracting foot traffic to your location is essential for driving sales, increasing brand visibility, and maximizing profitability. In today’s competitive market, it’s crucial to implement effective strategies to draw customers through your doors. Here are some proven tactics to help franchise owners boost foot traffic and attract more customers: First and […]
The Good and the Bad: Using AI for Marketing Content Generation
In today’s digital age, marketers are constantly seeking innovative ways to streamline processes, enhance efficiency, and deliver engaging content to their target audiences. One such approach gaining traction is the use of artificial intelligence (AI) to generate marketing content for brands. While AI offers numerous benefits, there are also some drawbacks to consider. Let’s start […]
Compare Your brand to Halloween
Imagine if your brand was Halloween. Think of how involved people have become living your brand. This short video explores how to compare your brand to Halloween. How does it compare? Click on the link below to see how you compare: Your Brand vs Halloween
Hurricane Harvey
Wishing everyone well who was affected by Hurricane Harvey. #TexasStrong
The Crush Agency Announces New Ownership, New Name and New Services
The Crush Agency Becomes Crush 2.0 Tampa, FL (August, 2017) – Launched in 2009, The Crush Agency was developed as a marketing company serving the Tampa Bay area of Florida, supporting companies large and small. Beginning in August 2017, The Crush Agency has combined forces with At The Table Public Relations, a PR firm with […]
Top Marketing Agencies in Tampa
The CRUSH Agency got an unexpected, yet happy surprise the other day! What made it even sweeter was that the team happened to be gathered in our Monday strategy session when we got the news; so there was much clinking of coffee mugs while patting ourselves on the back. (You DO need two hands to […]
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